• Where Should I Start?
• What is Bullion?
• Why Invest in Precious Metals?
• Why Invest in Gold?
• Why Invest in Silver?
• Why Invest in Platinum?
• Why Invest in Palladium?
• What Product to Invest In?
• How is Purity Measured?
• Do I Buy a Minimum Amount?
• How Easy to Sell Precious Metals?
• Tax Implications
• Gold in a Pension/SIPP?
• Why Gold Investments?

Most investors opt for the universal popularity, liquidity, divisibility, and convenience afforded by pre-1933 European and World Gold Coins or Modern 1-ounce gold bullion coins.

European and world gold coins minted during or before 1933 provide all the economic safety of bullion coins. But they also offer investors a higher risk reward scenario. When one buys these gold coins one is not just gaining exposure to the price of gold rather because of their aesthetic, historic, collector and rarity these coins also have a value above and beyond their precious metal value. Many of these coins have been melted down over the years and thus due to the basic laws of supply and demand they are more rare and thus more valuable.

Thus if the price of gold was to rise 50% in the coming years these coins should, and traditionally have, rise by some 80%. Conversely, in the unlikely event that the price of gold was to drop by some 50%, the value of these coins could drop some 60%

Some gold investors worry about possible government confiscation in the event of a monetary or financial crisis. While this is unlikely in the present economic climate, pre-1933 offer an additional layer of protection against privacy intrusions including gold confiscation. These historic gold coins were exempted from the ban on private gold ownership enacted by the U.S. government in 1933 and have been treated as collector items ever since. We generally recommend that some one third to one half of your gold holdings be in the form of world gold coins like British Gold Sovereigns, Gold French Francs, Gold German Marks, Gold Swiss Francs, Gold American St. Gaudens and Liberty dollars or some of the other countries gold coins listed on our product page.

These items are priced at reasonable premiums over similarly-sized contemporary gold bullion coins. Originally minted for use as currency, the size - typically one-fifth to one-quarter ounce -- allows these coins to function well as exchange items in the event of a general currency or banking collapse and potential governmental capital controls.

Gold Sovereigns are one of the most popular of the pre-1933 gold coins in the U.K., the U.S. and the world. As one of the world's oldest, most historic, and most recognisable gold coins, the gold sovereign makes an ideal bullion coin.

Sovereigns weigh 7.98 grams and are made of 22 carat gold (carat means 1/24) or 91.66% pure, and therefore contains 7.315 grams or 0.2353544 troy ounces of pure gold.

The great advantage of sovereigns is that they are an attractive and much loved coin with a rich tradition and history. Single coins command premium prices for use in jewellery, as pendants and rings, or as gifts for special occasions such as christenings, golden weddings, coming of age, and even just as an attractive jewellery item in its own right.

Gold bullion coins in the last twenty years have become the most liquid, divisible, and accepted form of gold bullion worldwide. They trade on an everyday basis, and upon resale allow you to avoid the fees, delays, assays, and discounts involved in liquidating larger gold bullion bars. The guaranteed gold bullion coins, certified products from the various government mints, are a smart and safe way to buy gold bullion

The most popular of these coins are the South African Krugerrands, American Eagles, Canadian Maple Leafs , Austrian Philharmonics, Australian Kangaroos and Chinese Pandas.

Gold Bullion Bars are generally used by jewellery manufacturers, large corporations, financial institutions and Central Banks. Probably the most common and globally recognised bullion bars in the precious metals market are the Johnson Matthey gold bars.

See our product page for details of these coins, bars and other products.

Liquid, portable, beautiful, versatile -- gold bullion bars and gold bullion coins have become the standard of wealth among international investors. Minted in standardized weights and fineness, gold bullion bars and coins are priced at slight premiums over their gold content and track the gold bullion price up or down. They can be resold virtually anywhere, and they do not require re-assaying upon sale. These items provide a very economical means of gold ownership for protecting wealth against possible economic difficulties - inflation, deflation, stagflation, systemic failure, equity/financial market collapse, and currency exchange-rate devaluations. Several countries mint bullion gold coins and several private refineries manufacture gold bars. We carry all the standard, internationally accepted gold products.

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